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THE MYSTERIOUS, METEORIC RISE OF SHEIN
On September 6, 2024 by Ken PuckerThe most remarkable thing about Shein might be how opaque it remains even as it dominates U.S. retail. Its origins in China—where most Shein items are made—should, in theory, subject the company to extra scrutiny in the United States. Yet much about Shein is still unknown. How did it so quickly take over American retail? […]