Conscious consuming: Sustainable fashion practices help slow climate change
On May 23, 2024 by Ken PuckerConscious consuming: Sustainable fashion practices help slow climate change
The fashion industry primes us to reinvent ourselves every season. Don’t fall for it.
On May 21, 2024 by Ken PuckerPucker explained that the dangerous cycle of overproduction and overconsumption is coupled with complicated global supply chains that are hard to trace and make transparency tedious. And disclosure regulations are near non-existent. He noted that when fashion companies release emissions reports, the majority of these reports include only Scope 1 and Scope 2 emissions, as […]
Why It’s So Hard to Track the Fashion Industry’s Emissions
On May 16, 2024 by Ken PuckerA growing number of fashion companies are talking about substantially cutting their greenhouse gas emissions. But evaluating those efforts is tricky. https://www.bloomberg.com/news/features/2024-05-16/is-your-favorite-fashion-brand-cutting-emissions-it-s-tricky?accessToken=eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJzb3VyY2UiOiJTdWJzY3JpYmVyR2lmdGVkQXJ0aWNsZSIsImlhdCI6MTcxNTg2MzMxMSwiZXhwIjoxNzE2NDY4MTExLCJhcnRpY2xlSWQiOiJTREtUQUtEV1gyUFMwMCIsImJjb25uZWN0SWQiOiJFMkUzODg2QzgzREM0NTUxOEVFM0M2MDRGN0ZBRTlGMyJ9.B64jSM_CdVSN7A39q7ZLbDr9cAb74sWGex6lDznvwLQ&sref=fnjoKOAK
Why Fashion Should Have a Plastics Tax
On May 3, 2024 by Ken PuckerThe fashion industry continues to advance voluntary and unlikely solutions to its plastic problem. Only higher prices will flip the script, writes Kenneth P. Pucker. https://www.businessoffashion.com/opinions/sustainability/why-fashion-should-have-a-plastic-tax/?utm_source=newsletter_dailydigest&utm_medium=email&utm_campaign=Daily_Digest_030524&utm_content=intro
Why H&M is turning away from polyester recycled from bottles
On April 14, 2024 by Ken PuckerH&M’s new deal to buy $600 million of “circular” polyester over seven years from Syre, a Swedish startup it co-founded, underlines one of fashion’s dirty secrets: Making new polyester from recycled bottles sounds environmentally friendly but, in reality, polyester is a huge source of pollution. And recycling bottles to make more polyester might be worse […]
Can Syre Succeed Where Renewcell Failed?
On April 8, 2024 by Ken PuckerKen Pucker, professor of the practice at The Fletcher School at Tufts University, worries about many things. One of them is whether the fashion industry is going about circularity the wrong way. The collapse of Renewcell, which until recently transmuted clothing castoffs into sheets of dried pulp that could be dissolved to create viscose, rayon […]
How French Republicans are battling against Shein and Temu
On March 25, 2024 by Ken PuckerWith the French and European elections happening in June, French Republicans are trying to sway voters by targeting Shein and its production practices. Some are taking to TikTok to promote the most recent bill dubbed the “fast fashion tax”. The proposed legislation, called “loi 2268”, which was passed by the center-right political party Horizona through […]
Why Big Brands are Pushing Back Against Sustainability Regulations
On January 30, 2024 by Ken PuckerFashion companies argue proposed government mandates for greater supply chain transparency are ‘impractical.’ They shouldn’t be, writes Kenneth P. Pucker. https://www.businessoffashion.com/opinions/sustainability/why-big-brands-are-pushing-back-against-sustainability-regulations/
MANUFACTURED: Crossover Moments
On January 12, 2024 by Ken PuckerIn this episode, Dr. Divya Jyoti and Kim sit down with Ken Pucker, former Timberland COO turned sustainable fashion critic, who now works as a Professor of Practice at the Fletcher School. Fun fact: Ken’s career began in manufacturing, and at the time he joined Timberland, they were still producing much of their footwear. Though […]
How Fashion’s Business Model Is Wasteful by Design
On December 20, 2023 by Ken PuckerExcess is built into the economics of the industry at every step of the value chain, writes Kenneth P. Pucker. https://www.businessoffashion.com/opinions/sustainability/fashion-waste-business-model-design/?utm_source=newsletter_dailydigest&utm_medium=email&utm_campaign=Daily_Digest_201223&utm_term=R7CCWIZCQJD3ZPWK6R3U72MNQA&utm_content=top_story_2_title